Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts, and we provide high quality, effective, web design solutions for a range of local companies and businesses across Manchester, and the surrounding area. This includes Blackburn and Stockport. As a result, we have produced this guide to everything you should know about web design red flags for users.
What are the most common web design red flags for users?
When website users land on your website there are certain design features and content that they are expecting to find. Not including these aspects in your web design can be a red flag to any potential customer or client and can drive people away from your website. So what are the most common red flags when it comes to web design? Well, there are several, including:
- No company information
- Multiple website popups
- No testimonials
No company information on the website is the biggest red flag for users
If a website user is considering making a purchase on your website, or booking your services, they generally want to know some more information about your company or business. This is where the About Us page usually comes in handy. Alternatively, you may have a contact us page, with a map for your company address and other contact information. This type of information, especially when easy to find, is essential for building trust with your website users, and potential customers and clients, so that they feel more comfortable making a purchase through your website.
Multiple website popups are a red flag for users
If website users are bombarded with multiple popups when your website loads, this will immediately present a red flag to your potential customers or clients. This is because popups disrupt the browsing experience and can make your website look unprofessional. As a result, for your website to be successful, and help increase sales and sign ups, you need to limit website popups completely. The GDPR popup may be necessary, but you can make sure that website users aren’t overwhelmed by waiting to offer any other popups. And really, you shouldn’t be using more than one.
No testimonials on the website is a red flag for users
Testimonial content like reviews and recommendations by your previous customers or clients are something that your website users will look for, to help them decide to trust your company or business. If your website cant offer these, or preferably a link to a third party review website for your company, then this is a red warning sign for your website users, who may decide to go elsewhere for a company that they can easily trust.
Good web design is also essential
Beyond the above points, your web design in general is always a good indicator to your consumers regarding the quality of your products or services, A well thought out layout, with functional design as a priority will be very effective for building consumer confidence and trust.
For more information about effective web design, get in touch with the experts today, here at Pumpkin Web Design Manchester. We are Manchester’s leading web design experts.