When designing a website, one of the most important considerations is the type. From websites with multiple pages, linked from a navigation bar, to one page websites, there are a couple of different types of website that could suit your company. And whichever type you choose, you will then need to add your company branding, and your own style and flair. Parallax scrolling is one way to do this, but what can this offer? And what are the most important features of effective parallax scrolling websites? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. From Wigan to Southport, we work with companies across Manchester and the surrounding region to deliver high quality web design solutions that really get results. As a result, we have produced this guide to everything you should know about parallax scrolling.
What does parallax scrolling do?
Parallax scrolling allows objects in the background to move at a much slower pace than objects in the foreground. This means that in web design, your background image will scroll down slowly, as the text and content that your users read, moves much more quickly. This is visually interesting, adds an effective 3D effect, and can keep your users attention for longer.
This is often a web design style associated with single page scrolling websites, as this design style makes it easy to create significantly separate pieces of content, at different points, that can easily be linked to for easy access and navigation by potential clients or customers.
What are the most important features of effective parallax scrolling websites?
To make sure that your parallax scrolling website is effective, you should consider:
- Responsive design- it is essential that any website your company creates is responsive, so that it looks great on mobile devices, and provides the same level of high quality information on a mobile device too. This can have a positive influence on your search engine optimization, but it also means that your website users will have a better overall user experience too.
- High quality background- with the background scrolling more slowly than the foreground content, it is even more imperative that your background imagery or content is of a high quality. This is because it will likely be shown on the screen for a lot longer than it would appear in other types of web design.
- Stunning typography- scrolling down a long single page website can make it more difficult for your potential customers and clients to find the information they need. With parallax scrolling, you can engage this browsing experience by creating effective visual features. Typography can be one such feature, especially if you pay close attention to the combination of the typography and the slow scrolling background. This can also make a great anchor point to create the different “pages” on a one page website.
- 3D effects- the purpose of the parallax scrolling feature itself is to add depth, and three dimensions to your website. So this should be amplified through the colour and design choices, as well as any illustration or imagery you add to your website. If you design your website with this unique system in mind, you can be sure to create a truly textured, deep, and visually effective website.
For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.