While some companies and businesses can struggle to fill a single web page with written content, other companies have trouble trimming down the details. And in some industries, it is essential that your potential customers or clients are well informed about your products or services, with in depth details and information. But this does mean that your website can be fairly text heavy. So how can you design your website effectively, while using a lot of text? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. We work with companies in a range of industries, across Manchester and the surrounding region, including Wigan and Southport, to deliver high quality web design solutions that really get results. As a result, we have produced this guide to everything you should know about effective web design for text heavy websites.
Important considerations for web design for text heavy websites
If your website has a large amount of text based content with a lot of information to pass on, the style of website you create can have a big influence on the amount of information that is read, and on the user experience. Some design trends can be far more useful than others. So what should you consider for text heavy websites? Well, these are our top tips:
- Use relevant sub-headings
- Divide text based content visually
- Use easy to read fonts
- Include visual content
Relevant subheadings for text heavy websites
Websites with a large amount of text need to use relevant sub-headings to help attract the attention of potential customers or clients, and label the different pieces of information. This helps users find what they need quickly and easily, without having to skim or scan the entire web-page. But it also serves as a visual divider, especially when easy to read custom or unique font is used for the subheadings.
Dividing pieces of text
Just as the subheadings can help to divide the content on the page, you could also think about using colours, backgrounds and different web design tools to break up the flow of the content, and help to visually divide the content under different subheadings. This is effective as part of split screen design, where the content can alternate from left to right positioning, as the user scrolls down the page. And it can also be used as part of grid design, with relevant content within relevant boxes.
Text heavy websites and easy to read font
The type of font used for any website should always be easy to read, and tested on a range of devices and mobile devices, to ensure readability. However, you might want to take things one step further with text heavy websites. This is because web pages with a lot of text content need to be easy to skim read, and scan, for potential customers and clients who are probably looking for some specific information, and dont want to read the whole content. Steps you could take include:
- increasing the text size
- increasing the spacing between lines and paragraphs
- using plain sans serif fonts
Increase the visual content of text heavy websites
If your website uses a lot of text, you should try and increase the visual content, including photographs, illustrations and imagery, to add visual interest to the page, and to help attract and keep the interest of your website users.
For more information or advice, get in touch with the experts today, here at Pumpkin Web Design Manchester.