Promoting brand visibility through web design

When creating a website for your company or business, it is important to consider the requirements of your users. From practical decisions that will reduce the loading time, to style choices that will help your website stand out, there are a lot of considerations to take into account. And this should include developing a brand […]

Web design options for boosting web marketing

on page and off page seo Manchester

Any website, for any company, is create to present the brand online. As such, the website itself is a piece of online marketing for your company or business. But by designing an effective website, you can actively support your own web marketing efforts. So, what should you bear in mind when creating your website, if […]

What are the disadvantages of website pop-ups?

web design manchester

Website pop-ups are a frequently used, yet irritating, web design tactic. These are boxes, messages or even full size screens that appear when you load or are browsing a website. And for users in the EU, there is also the GDPR/cookie popup to deal with too. This can seriously disrupt the browsing experience, and as […]

Landing page design options for retaining user attention

Creating a website that stands out from the crowd, and shows the world some key details about your company is not as hard as you think. From the colour combinations, to the imagery and the typography, grabbing the attention of your users is one of the easy parts. But keeping that attention, and turning the […]

Effective ways to use illustration in web design

web design manchester

Visual imagery in web design is a must. This is what will grab the attention of your users, and it can also help you form a connection with potential customers. But visual imagery can include a lot of different styles of visuals, including professional photographs, video content and animation. Illustration is another option, that could […]

Why is the website loading speed important?

web design manchester

When your potential customers click through to your website, you naturally want to meet their requirements as quickly as possible. As doing so, would result in a good user experience, and ultimately more potential sales. However, even if your website is designed with a minimalist style highlighting key features one by one, this won’t mean […]

How does texture improve web design?

Your company or business website should reflect your company effectively, to an online audience. While the text and written content might explicitly outline your business and what you have to offer, the first thing that will attract your customers is the web design itself. And this means that your website needs to be designed with […]

Design considerations for effective website icons

web design manchester

Effective web design is all about finding the balance between typography, colours, and imagery to create a layout that is unique as well as practical. But web design also has to be responsive, so that people accessing your website on a mobile device or tablet can still have access to a well designed website, with […]

Web design techniques that can build consumer trust

When it comes to building a website for your company, it’s easy to focus on the branding and the big flashy features. However, you shouldn’t overlook the smaller details that can play a big role in increasing sales or sign ups. In fact, it’s often the smaller features that play the biggest role in building […]