Creating an effective website means capturing the attention and interest of your potential customers or clients, with engaging and stunning visual content. Natural design themes can work well for this, but what are the advantages of designing a website inspired by nature? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. We work with a variety of companies across Manchester, and the North West, including those in Blackburn and Chorley, to provide high quality web design solutions. As a result, we have produced this guide to everything you should know about natural features in web design.
What are the different options for nature themed website features?
Nature in all its forms is stunning. Whether that’s the coast, the mountains, the countryside or even a City Centre park venue, wherever you are, there is sure to be something inspiring about nature within your local area. And this can even make it into your web design. In fact,t here are a number of popular and effective ways to add natural design to your website. These include:
- Natural landscape hero imagery
- Floral print typography
- Floral repeating patterns
- Foliage backgrounds for above the fold content
- Natural themed icons and graphics as well as illustrations
What are the benefits of creating nature themed website features?
There are a number of advantages to creating a website that used nature inspired design. These advantages include:
- Supporting your company branding- the main reason to use this type of design is if this directly related to the products or services you can offer. If your business is associated with the great outdoors, and action or adventure, using natural design themes and nature inspired imagery can be a great way to enhance your company branding.
- Relatable design- whether you opt for floral print typography, or stunning landscape images, nature in all it’s forms is very relatable to the average person. Which means in turn that your target audience will also relate to the imagery and design used, which can help pique interest and invoke an emotional response from your potential customers and clients, increasing sales and bookings.
- Emphasize local links- if you run a business designed on local sales or bookings, then using imagery of nature that is local to you can be very beneficial. This not only draws the interest of your potential customers or clients, but it also cements your company as a local, trustworthy and reliable business, and again this can increase sales and sign ups.
- Stand out from the crowd- with the right combination of nature inspired design, your website is sure to stand out from any competitors and have an unusual and captivating design quality. This can be the perfect way to establish your company branding, and improve company recognition and reach.
For more information or for professional web design support, get in touch with the team today, here at Pumpkin Web Design Manchester.