Design features for effective split screen web design

web design manchester

If you are creating a new website for your company, or redesigning an existing one, choosing the right style of web design is important. Split screen design is just one option, but this can be very effective for a wide range of companies and businesses, across industry areas. But how can split screen design be used effectively? And what are the important features of this website style? Well, here at Pumpkin Web Design Manchester, we build websites specifically tailored to the requirements of companies and businesses across Manchester and the North West, including Blackburn and Chorley. We provide the perfect web design solutions for clients in all areas of business and industry. As a result, we have produced this guide to everything you should know about the important features of effective split screen web design.

What are the important design features for effective split screen web design?

There are several important key features to any website with a split screen design. These features include:

  • Stunning colour schemes- for some split screen websites, the background colour of each part of the screen is what defines the difference between one side an another. This means that you need to choose two colours that work very effectively with one another, to clearly and obviously define your website. And of course you may need a third colour for key features like call to action buttons, or for outlining images.
  • Effective imagery- for any website, high quality, professional imagery is important. But for a split screen, this can be even more important. Especially if your split screen design involves dividing visual content onto one half of the screen, and text based content on the other half. Imagery and photography that occupies a large amount of space needs to be high quality, and optimised for the best possible resolution on all screen sizes. This indicates to your potential customers and clients that your company is professional and trustworthy.
  • Consistent design- split screen web design can involve a 50:50 split, a 25:75 split (or vice versa), or it can even make use of a zig-zag split to add more character and define your company branding. But whichever type of split screen design you choose, this needs to be consistently applied. As your website user scrolls through your website content, the split screen design layout needs to keep to the same proportions, for professionalism and visual effect.

What are the advantages of using a split screen web design?

There are several advantages to using a split screen web design. These advantages include:

  • Visually dividing written and text based content so that users can find what they need quickly and easily
  • Creating a stunning visual effect that can support your company branding more effectively than any other style of web design
  • Making it easy to compare information of both sides at the same time
  • Adding website symmetry which can be an effective visual effect that draws in your potential customers and clients and piques their interest

For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.