Advantages of time saving web design

woman enjoying web content

Designing a website that looks great, showcases your products or services, and helps connect you to interested customers or clients is key to success online. But there are important functional design considerations to utilise as part of this, including design steps to improve the user experience. As part of this, you should be considering different options to help save your website users time. But what are the advantages of time saving web design? And what should you consider? Well, here at Pumpkin Web Design Manchester, we build websites specifically tailored to the requirements of companies and businesses across Manchester and the North West, including Blackburn and Chorley. We provide the perfect web design solutions for clients in all areas of business and industry. As a result, we have produced this guide to everything you should know about time saving web design and the user experience.

What is time saving web design?

Time saving web design involves using web design techniques, strategies and patterns that are designed to help your users find what they need, or complete a task, as fast as possible. And this is all down to changes in the way that we as a society use technology.

The majority of people browsing the internet are using mobile devices, not laptops or desktops. This means that people in general are browsing the internet more frequently when they are out and about, in a rush, or in the middle of other tasks. As a result, they don’t have the same amount of time, focus or effort to find the information they need. Instead, they expect to see what they are looking for almost immediately.

What should you consider for effective time saving web design?

Designing your website to help users save time is not as difficult as you might think. It involves:

  • Identifying what your users are most likely looking for, and designing around this. This will differ between types of website. For example, eCommerce companies might need to help users locate products immediately, while service providers will want to ensure that contact details and methods are front and centre.
  • Making sure your website has a fast loading time. Nobody wants to be left waiting.
  • Simplifying the form filling procedure for contacting your team or buying from your website
  • Using a categorized, comprehensive navigation menu
  • Removing unnecessary elements from your web pages to give a minimalist feel

What are the advantages of time saving web design?

Making it easier to find information, and making it easier for users and potential customers to have a positive outcome in general, is something that time saving web design provides. And providing a positive user experience is all about meeting user requirements. This means that the easier your website is to use, the better the user experience in general. As such, your potential customers and clients are much more likely to value your company, making a purchase or booking your services.

For more information or for professional web design support, contact the experts today, here at Pumpkin Web Design Manchester.